Today’s job market is more competitive then ever. That is why you should invest some time in developing your personal brand. Your personal brand will help you determine your niche. Your niche could be a specific industry or type of business where you have contributed tremendous value.
Think about the areas that you have excelled. What major problems have you solved? What leadership have you demonstrated? This process will help you discover your unique talent and skills that differentiate you from the competition.
Once you have determined the value you have to offer, you can target your niche. It’s up to you to communicate to your niche how you are the right choice for their organization and how you will overcome their challenges and move them in the right direction.
Tips to determine your niche:
- Focus on how you will help an organization meet their goals.
- Who or what organization needs your unique talent?
- What organizations are not as targeted and have less competition?
Harper Resource Group career coaching professionals are committed to working with you to develop your personal niche and how you can communicate the value you deliver.
Set up an appointment today for a free career coaching session.
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